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BRANDING: CASE STUDIES

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BRANDING
> North Shore Spirit

This project won the IABC Gold Quill Award for best sports identity project of the year. Find out why.



> Northeastern University

This is an excellent example of the ultimate athletics identity. This project included a full redesign, playing surface, uniform and mascot design and sports specific logo development. We also act as the athletic departments onsite merchandising partner and we designed and manage their ecommerce store.



> John Ruiz

Norman "Stoney" Stone engaged us to develop a complete identity for John Ruiz, former WBA Heavyweight Champion of the World. We designed the fight team uniforms, a complete product line for onsite fight merchandising, and we built and managed an ecommerce web site. Our Chief Creative Officer, Thomas S. Duane acted as fight photographer for Team Ruiz.



> PRCA & Campbell's Soup

Professional Rodeo Cowboys Association engaged us to develop a sponsor-centric event identity system for the "Pace Prorodeo Series". The series has three events, the Challenge, Chute Out and the Classic.



> Flipp Sports: Web Site

We worked with our technology and web-hosting partner, Americaneagle.com to develop a web site that is helping Flipp to build their business.



> International League

Minor league baseballs oldest league gets a new identity and names Neohatch the "Official Sports Identity Company of the International League".



ATHLETE MARKETING
> Carlton Fisk/ Flipp

Find out how Carlton Fisk was leveraged to help this fledgling collectibles company catch the attention of the nations top buyers.



SPORTS & EVENT MARKETING
> Flipp Sports: World's
Largest Flipp Book Event


Flipp Sports wanted an event that would be fun and attention getting, we developed the "World's Largest Flipp Book" and the "Flipp Book Challenge".









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